The NFL is in a lot of trouble as of late.
Ever since Commissioner Roger Goodell failed to get the National Anthem protests under control, the league has been suffering with both its public image and its ratings, and the latest numbers from the NFL’s broadcasts signal the league is about to become a thing of the past. We’ve continuously reported that the ratings for the NFL have been in a steady decline, but things are now at an all-time low, marking a major victory for us “Deplorables.”
Week 11’s ratings mark yet another massive slide toward irrelevance, with the league losing a full one million viewers from the same time frame last year, the New York Postreported.
The TV audience for NFL games steepened its slide in Week 11, losing 1 million viewers versus last year’s season-to-date average.
The 6.3 percent slump — worsening from comparable declines of 5.6 to 5.7 percent during the previous three weeks — plagued a week whose off-the-field drama made gridiron tackling seem almost tame by comparison.
Ouch. It gets worse.
Only two of the 16 games for the week actually saw an increase in ratings, with the Dallas Cowboys and Philadelphia Eagles game seeing 12 percent more viewers and the New Orleans Saints versus Washington Redskins seeing a 10 percent jump.
After starting 11.8 percent behind last year’s TV audience for NFL games in Week 1, league viewership had either held its own or narrowed the gap through Week 8.
The 6.3 percent shortfall in Week 11 reflects an average viewership of 14.9 million for the NFL’s 68 national telecasts this year versus 15.9 million for the season-to-date in 2016.
Meanwhile the league once again saw thousands upon thousands of empty stadium seats all across the country.
And it’s not just limited to one or two teams; the entire league is suffering. As a result, television networks carrying the games have lost $500 million, yes million, in revenues since this whole protesting ordeal began.
The 6.3% drop represents $500 million in potential lost revenue for CBS, ESPN, Fox and NBC, Outkick reported. In the past three weeks, viewership plummeted about 5.7%, which means the cratering is accelerating.
Millions of football fans have turned off their TV sets and canceled their game tickets to protest the NFL’s disrespect of the national anthem.
Unemployed quarterback Colin Kaepernick launched the protests in August 2016, when he hijacked football games by refusing to stand for the national anthem.
Other players have since joined the protest, which has caused irreparable damage to the NFL’s popularity and brand. Fans disgusted by the injection of liberal politics into their leisure time have now boycotted the league in droves.
Some have tried to claim that professional sports in general are losing viewership because of the different ways people consume sports media now. However, if that were the case, then why is the NFL, which allows anti-American protests on the field, losing money while Major League Baseball is setting records for revenues at the same time?
Interesting, to say the least.